2017-07-23
ReCh Management Centre - Fundamentals of the Oil and Gas Industry - Fundamentals of the Oil and Gas Industry - View courses templates

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Fundamentals of the Oil and Gas Industry

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Start DateVenue1 Week2 Weeks

Request a dateLondon 2,750 4,000
Request a dateDubai 2,750 4,000
Aug 21 2017London 2,750 4,000

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Course Overview

This is a well-rounded and grounded course, which focuses on the fundamentals of the oil and gas industry. It provides a comprehensive overview of the oil and gas industry with emphasis on the downstream refining, sales and marketing. Our main objective is that participants will gain an appreciation of industry dynamics and the key issues affecting its development and future.

Course Objectives

At the end of the course delegates will understand:

How the overall market for oil products is structured and how it links to the rest of the oil industry
The major product types, their characteristics and applications
The major customer segments, their needs and expectations
The fundamental economic drivers of downstream oil products markets
How to analyse a market and evaluate the impact of trends on its future development
The importance of customer segmentation and structuring offers accordingly
How to develop a marketing strategy and marketing plan 
Opportunities, strategies and tactics to add value through marketing

Course Outline

Identify and understand the key factors that affect energy prices 
Identify and analyse the economic, political, strategic and seasonal price influences 
Evaluate transport, storage and the shape of the forward curve 
Explore the tax and environmental issues 
Compare technical and fundamental analysis 
Identify and understand the commonly used tools and to be able to use technical analysis to forecast future price movement 
Appreciate the changing trends in global demand


E-Reader Included

*Course fee is not inclusive of VAT

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